Privacy-first by design

Checkout analytics that respect GDPR & your users

Most conversion tools record everything and hand you the compliance problem. Checkout Friction Detector captures behavioral signals only — no PII, no recordings, no form values — so privacy reviews are short.

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No session recordings · No PII captured · Behavioral signals only

Conversion tools are a compliance burden

Recording users and storing their data turns a simple insight into a DPIA, a consent banner, and a breach risk.

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PII everywhere

Recording tools sweep up names, emails, and addresses — personal data you now have to govern and protect.

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Consent friction

Heavy data collection forces intrusive consent prompts that themselves hurt conversion.

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Breach exposure

Every recorded session is sensitive data sitting in a vendor's database, waiting to leak.

Minimal data, by design

We collect so little there's almost nothing to govern — and nothing sensitive to breach.

No card numbers, passwords, names, emails, or addresses — ever.
No session recordings, screen capture, DOM snapshots, or keystroke logging.
Behavioral signals only: timing, focus, and click patterns.
Data used solely to generate your alerts and reports — never sold or used for ads.
A short, simple data-minimization story for DPIAs and security reviews.

How it works

Install one lightweight script. Get prioritized friction signals — no dashboard to check.

Add the script

One script tag. Works with any checkout — custom, Shopify, WooCommerce, multi-step, or SPA.

We detect friction

Hesitation, rage clicks, dead clicks, validation failures, and abandonment patterns.

Get actionable alerts

Email and Slack alerts plus a weekly report with prioritized recommendations.

What we detect

Actionable signals, not vanity metrics.

Field hesitation

Users focus a field and freeze — unclear labels or confusing inputs.

Validation failures

Repeated errors on the same field indicating UX issues.

Step abandonment

Users start checkout but leave at a specific step.

Rage clicks

Frustrated rapid clicking on elements that seem unresponsive.

Dead clicks

Clicks on buttons that produce no visible result.

Repeated edits

Users type, delete, retype — they don't understand what's expected.

Submit friction

Multiple submit attempts without successful conversion.

Weekly reports

Prioritized summary of your worst friction points.

Frequently asked questions

Is Checkout Friction Detector GDPR compliant?

Our design is built around data minimization: we never capture PII, form values, or recordings — only behavioral signals like timing and clicks. That dramatically narrows your GDPR scope. You remain the controller; we act as a processor and can provide a DPA on request.

Do I need a cookie consent banner for it?

Because we collect minimal, non-PII behavioral signals and never record users, the consent burden is far lighter than with session-replay tools. Your specific obligations depend on your jurisdiction and setup, so confirm with your privacy counsel.

What personal data do you store?

None of the sensitive kind. We exclude card numbers, CVV, passwords, form values, names, emails, and addresses by default. We store field names (like "email") and interaction patterns — not their contents.

Is my data sold or used to train models?

No. Event data is used only to generate your alerts and reports. It is never sold or used for advertising. AI enhancement on Growth and Pro processes only anonymized signal metadata, and you can turn it off anytime.

Does this help with CCPA too?

Yes. The same data-minimization approach — no sale of data, no PII collection — aligns with CCPA principles and keeps your obligations light.

Start monitoring your checkout today

Set it up once. Get alerts and reports automatically. Fix what matters.

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